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Like every summer since 2015, the Ultrajewels boutique at Cancun Luxury Avenue Mall dressed up for its Mystic Party and welcomed its guests for a night of magic, glamour, and positivism. A savoir-faire celebration of luxury, gastronomy, and mixology. Mingled with innovative experiences.
Mystic Party, more than a party with select guests, is an immersive experience to connect with unique and exclusive watchmaking and jewelry pieces.
The crown of the night was Evolution, the future is orange, the new identity of Ultrajewels with which the values of the house since its creation are refreshed and updated: responsibility and passion. A concept that allures to the constant metamorphosis that we all go through.
With its new identity, Ultrajewels pays tribute to Evolution and the importance of creating -in each of us- a factor of positive change. To celebrate the present as the pleasant result of a conscious past.
To celebrate and thank all those who have forged the path of Ultrajewels, the great Haute Horlogerie, watchmaking, and jewelry houses were protagonists. Brands such as Messika, Roberto Coin, Jacob & Co., Girard Perregaux, Ulysse Nardin, Arnold & Son, Jaeger-LeCoultre, IWC Schaffhausen, Bovet, Zenith, Purnell, Hublot, Le Rhöne, Panerai, Omega, Breguet, Blancpain, Chopard, Vacheron Constantin, Roger Dubuis, Chanel, Facet Barcelona, Falber, Piaget, Pomellato, David Yurman, Bvlgari, Cvstos, Franck Muller, Trilobe, Speake-Marin, and Breitling honored this new stage with exceptional proposals, limited edition pieces, and unique collections.
Mystic Party celebrated savoir-faire tonight through unique performances, installations that represented the meaning of the transcendence of Ultrajewels, and, of course, through an exceptional culinary experience.
Just as Ultrajewels begins this new stage: with a tradition that evolves towards the surprising, the Goodfellows trio, made up of chefs Mikel Alonso, Carlos Gaytán, and Jonatán Gómez Luna, delighted with culinary jewels, such as hazelnut butter sliders, truffles, wagyu, and caramelized onions; Baja oyster, ceviche water and vanilla oil. The sybaritic delight continued with original crab and jackfruit canapés, smoked cream and Otoro, and Kampachi toast. The tasting had a sweet ending with the dessert called Between clouds, made from carrots, guava, yogurt, and salted caramel.
Signature mixology was also present tonight with unpublished elixirs. This year The Macallan, Ron Brugal, Gin Monkey, and Moët Hennessy joined the selection of spirits for the night.
At 10:10 o’clock, an iconic time for the watchmaking world, the atmosphere turned orange, announcing the new identity of Ultrajewels. A moment where all those present connected with the authentic values of family, enthusiasm, and adventure. Ultrajewels values.
#ULTRAJEWELS #MYSTICPARTY #EVOLUTIONSTARTSHERE
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Alex López.
