Longines DolceVita, elegance, attitude, and color

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In 1997 Alexander McQueen revolutionized the world of fashion where Kate Moss reigned on the catwalks, Oasis broke records and filled stadiums, and cinemas crowded to project Titanic. Back in 1997, another great conquered the tastes of connoisseurs when Longines presented its DolceVita.

Longines DolceVita is a piece of contemporary elegance that proudly reflects the Saint-Imier, Switzerland-based house’s motto, «Elegance is an attitude.»

Celebrating twenty-five years since its launch, Longines presents the new Longines DolceVita collection in five different shades. The dimensions of the rectangular cases of the new Longines DolceVita watches (23.30 mm x 37.00 mm) achieve incomparable comfort.

This collection celebrates the pleasant life through exquisite details such as a small seconds hand and encircled piping with striking colors that highlight the color of each dial.

A carmine red to capture all the attention. Spring green celebrates your passion for nature, classic black for a timeless style, vivid orange for a cheerful and sophisticated look, and cobalt blue to reflect your inner harmony. These are the colors to wear in straps matching the sphere color.

The five new monochromatic styles in this collection will bring a touch of spice, vibrancy, and, of course, attitude to wrists – and wardrobes – everywhere.

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